In order to master social media you must first master yourself.
What I mean by that is you must get away from all the hype, the spam, and the ridiculous money making offers out there. While some of them maybe be legit, there is just to much ‘noise’ out there to tell sometimes. You need to place yourself in the position of giving value to the rest of the social media users out there. When you can truly give excellent content and provide really strong, good tips and strategies about marketing or just social media in general is when you will start to see your social media following start to build at a very fast rate.
The most common mistake newbie’s make is trying to promote themselves and their products and their mlm companies or whatever it may be. Let me just say that this stuff does not work. It may lead you to a few sales up front if you get lucky but there is no real long term value here. The whole purpose and goal of this is to provide massive value and build great relationships with people on those sites. When you begin to do this, you will see great results.
Another common problem that new people run into is thinking that they have no real value to offer people. I want to make perfectly clear that you DO have value and you DO have the ability to provide that value through social media. All you have to do is share what you are most passionate about. And don’t tell me you don’t have any passions. There is always something that you are great at that most people are not. To give you a literal example, for me it started with skateboarding because that is something I have been doing since I was a kid back in middle school. And took what I had learned from skateboarding and translated it into real life values and principles like overcoming your fears or persistent practice leading to the mastery of a trick. You can do this to for your passions and skills.
So if you haven’t yet figure out the secrets to social media mastery then it is about time you learn them because if you are spending anywhere from 30-60 minutes a day on various social media sites and are not generating at least 10 to 25 fresh leads for your business then it’s simply because no one has taught you how yet.